MOOC 综合商务英语III(天水师范学院)1464513168 最新慕课完整章节测试答案

Unit 1 Quiz

1、单选题：
‍The CSC idea is to instill ______ and leadership skills for less-structured, diverse business environment and cultures.‌
选项：
A: managerial confidence    
B: market competence
C: global perspective   
D: partnership
答案: 【 global perspective   】

2、单选题：
‌Corporate social responsibility is no longer viewed as ______, but an investment that brings financial returns.‍
选项：
A: legal compliance 
B: regulatory cost
C: operation for a reputation     
D: business priority
答案: 【 regulatory cost】

3、单选题：
‏The alignment of charitable giving with business strategy, company skills and market needs is called ______.‎
选项：
A: shareholder responsibility
B: CSR value curve
C: performance assessment    
D: strategic philanthropy
答案: 【 strategic philanthropy】

4、单选题：
‎The potential drawback of this investment ______ is that it is exclusive in the U.S. when many believe international diversification is helpful.‌
选项：
A: return
B: portfolio
C: classification  
D: collection
答案: 【 portfolio】

5、单选题：
‎Trust is the foundation of the BBC ______; we are independent, impartial and honest.‌
选项：
A: business value
B: corporate values
C: corporate ethic
D: business ethics
答案: 【 corporate values】

6、单选题：
​On the accomplishment of CSC assignment, employees hone their cultural and ______ literacy.‎
选项：
A: educational  
B: technological
C: legal
D: marketplace
答案: 【 marketplace】

7、单选题：
 ______ is the process of designing, launching and running a new business, which is often initially a small business.‏
选项：
A: Entrepreneurship
B: Starting-up
C: Business renovation
D: Entrepreneur spirit
答案: 【 Entrepreneurship】

8、单选题：
‌ I don’t think I will take a(n)       role, but rather become a consultant on merchandise and marketing.‌
选项：
A: execute
B: exempting
C: executive      
D: cutting-edge
答案: 【 executive      】

9、单选题：
‏Pro bono is a Latin phrase for ______ undertaken voluntarily and without payment.‎
选项：
A: quality control  
B: growth strategy
C: professional work     
D: entrepreneurial work
答案: 【 professional work     】

10、单选题：
​许多企业社会责任倡议，包括减少能源消耗等，都是有助于降低成本结构或者增加产能的双赢局面。‌​The underlined phrase “双赢局面” is       in English.‌
选项：
A: win-win outcome 
B: wining opportunities
C: win-win scenarios   
D: winning situations
答案: 【 win-win scenarios   】

11、单选题：
​Code of conduct is a set of rules outlining the social norms, religious rules and responsibilities of, and or proper practices for, an individual.‏​In Chinese, “code of conduct” is ______.‏
选项：
A: 行动密码 
B: 行为准则
C: 管理规范   
D: 行动管理
答案: 【 行为准则】

12、判断题：
‏Values-based regulation must be placed ahead of legal compliance when companies integrate CSR into core business strategy.‌
选项：
A: 正确
B: 错误
答案: 【 错误】

13、判断题：
‎CSC assignment’s initial aim was to develop the skills and experience to succeed as new global leaders.‌
选项：
A: 正确
B: 错误
答案: 【 正确】

14、判断题：
‎Participants in IBM’s CSC assignment are small teams of excellent employees to help communities worldwide address challenges.​
选项：
A: 正确
B: 错误
答案: 【 正确】

15、判断题：
​Companies are beginning to align business objectives with CSR so as to reduce cost and enter less favorable market. ​
选项：
A: 正确
B: 错误
答案: 【 错误】

Unit 2 Quiz

1、单选题：
‏If you're looking to boost customer satisfaction, one of the most promising places to start is____________.‍‏‍
选项：
A: customer management
B: customer service
C: financial goals
D: stakeholder interest
答案: 【 customer service】

2、单选题：
‏It is believed that increased satisfaction has a (an)  ____impact on consumer spending, cash flow, and business performance.‎
选项：
A: positive
B: negative
C: unknown
D: neutral
答案: 【 positive 】

3、单选题：
‍A study of 200 companies shows a clear correlation between higher levels of customer satisfaction and______.‌‍‌
选项：
A: stake risks
B: stock options
C: stock prices
D: share dividends
答案: 【 stock prices】

4、单选题：
‌Problems with service had a much______ than problems with the products themselves on customers’ likelihood to recommend a brand.‍‌‍
选项：
A: larger effect
B: no effect
C: less effect
D: equal effect
答案: 【 larger effect】

5、单选题：
‎Customer service calls involve direct interaction between ______.​
选项：
A: companies and manufactures
B: manufactures and distributors
C: customers and distributors
D: companies and their customers
答案: 【 companies and their customers】

6、单选题：
‌One possibility she is seriously considering is to introduce a line of sorbets based on exotic fruits like kiwi and mango and that use low-calorie sweeteners. What does the underlined word "exotic" probably mean?‌
选项：
A: tasty
B: foreign
C: toxic
D: native
答案: 【 foreign】

7、单选题：
‍The stakes are high. What does the underlined word " stakes " probably mean?‎‍‎
选项：
A: stock
B: steak
C: shares
D: risk
答案: 【 risk】

8、判断题：
‌Overall, ice cream sales in the U.S.have declined 1 to 2 percent in recent years, except for Haagen-Dazs and a few other super premium producers. ‌
选项：
A: 正确
B: 错误
答案: 【 正确】

9、判断题：
‏The decline in sales growth of super premium ice cream in the U.S. since the early 1990s is due to competition among ice cream producers.  ​
选项：
A: 正确
B: 错误
答案: 【 错误】

10、判断题：
‏Frozen yogurt sales have declined rapidly for a long time because many people didn’t like the tart taste. ‎
选项：
A: 正确
B: 错误
答案: 【 正确】

11、判断题：
‌“Dessert junkies” are those people with yearning for low-fat frozen yogurt and low-fat ice cream. ‌
选项：
A: 正确
B: 错误
答案: 【 正确】

12、判断题：
‏The retail