MOOC 综合商务英语(东北师范大学)1463112164 最新慕课完整章节测试答案
Unit 1 Advertising
文章目录
unit1 单元测验
1、单选题：
The shop owner can ______ this market by placing door hangers containing a special offer on all homes and businesses within this radius.
选项：
A: criticize
B: aim
C: target
D: point
答案: 【 target】
2、单选题：
The creation of a memorable new advertising campaign, linked with the introduction of appropriate packaging, has clearly succeeded in ______ Lucozade as an energy-giving drink for today’s lifestyle.
选项：
A: storing
B: positioning
C: repositioning
D: placing
答案: 【 repositioning】
3、单选题：
They could hardly have chosen a better personality than the outstanding athlete Daley Thompson to _____ Lucozade’s new image with teenagers and young adults.
选项：
A: sign
B: autograph
C: support
D: endorse
答案: 【 endorse】
4、单选题：
The one-minute commercial ________ black-and-white footage of 17iconic 20th century personalities.
选项：
A: positioned
B: attributed
C: featured
D: named
答案: 【 featured】
5、单选题：
_____ an international market is a goal of most growing corporations.
选项：
A: Knocking
B: Gaping
C: Breaking
D: Cracking
答案: 【 Cracking】
Unit 2 Sports
unit2 单元测验
1、单选题：
It’s hard to imagine that Zeus and the other gods lording over ancient Greece ever _______the global event the modern Olympiad has become.
选项：
A: viewed
B: observed
C: supported
D: envisioned
答案: 【 envisioned】
2、单选题：
The teams that compete in the World Cup finals are those that emerge from a series of _______ rounds played out over the prior three years.
选项：
A: guaranteed
B: entitled
C: qualifying
D: proof
答案: 【 qualifying】
3、单选题：
The championship has been awarded every four years since the ________ tournament in 1930.
选项：
A: inaugural
B: prestigious
C: restricted
D: valid
答案: 【 inaugural】
4、单选题：
The World Cup is the most widely viewed and followed sporting event in the world, ___________________ even the Olympic Games.
选项：
A: outdoing
B: exceeding
C: extending
D: covering
答案: 【 exceeding】
5、单选题：
Yet it seems that beyond ________________ up excess energy, this sort of experience did little to develop my mind.
选项：
A: taking
B: burning
C: scalding
D: scorching
答案: 【